4725mag's daily fashion essentials: our top 5 2015 Cyber Monday sales - a breakdown of what to buy and where


I've been lusting over this minimal brand since discovering them through Instagram earlier this year. Specializing in OS, simple and clean silhouettes - that work oh-so-perfectly with my apple shaped body - I released a small squeal of pig like joy when I learned of their 30% off Black Friday / Cyber Weekend sale.

Photo credit: OAK + FORT

Straddling the line between athleisure and minimalism (yes, that is possible) this wool blend, almost tracksuit (set-e01) will stylishly enable many cozy - because it's officially winter in Oakland - weekends. I'm envisioning a casual Sunday brunch wearing this paired with white sneakers like these Saucony's and this Isabel Marant Étoile coat thrown effortlessly over the top.

Photo credit: OAK + FORT

They also have wonderful, minimal jewelry and I could not resist these earrings. Getting a pair in both gold and silver in geometric circle and triangular designs for ultimate outfit versatility.


If you've ever seen this blog before (and if you're a newbie try here, aaaaand here. Also, here.) it's zero secret we love the simple, chic, tomboy stylings of this brand. And when they offer 25% off your entire purchase, including full price items - not just their extensive sale, it ain't nothing to sniff at.

Photo credit: MADEWELL

My parents recently visited us from the UK. I took my Mom to Madewell and it appears the love of this store is a genetic thing. We cooed over new arrivals, including this snowglobe bobble turtleneck sweater and these metallic Mira flat's. But there was no way I was going to splurge on anything so close to Black Friday sales. And I'm glad I waited a week or so, as I was able to bag these holiday perfect pieces at a price my credit card was happier with.

Photo credit: MADEWELL

Speaking of holidays, I favor a more neutral palette for 11 months of the year. However, I like to treat myself to a pop of red or green as Christmas approaches - cue this sherpa lined cocoon coat. The look I'm going for here is a modern, minimal and of course tomboy, Mrs. Claus...

I jest, I jest.

However, this pop of bright red will complement my neutral closet nicely and add subtle, seasonal flare. Not to mention, look awesome over these Caldwell pull-on trousers. Perfectly forgiving for the onslaught of larger meals this season brings.


Ok, this is where it gets exciting. But also, I'm not going to lie, pricey. Even on sale. If you're on a tight budget and you don't want to even temp yourself, I feel you. Skip to number 4.

However if you save up to splurge on sales this time of the year, take full advantage of seasonal 30-50% off deals from this exquisite, luxury online retailer.


What better item to splurge on than a purse? A solid purse adds that little something extra to any outfit. And that is exactly why I selected this Diane Von Furstenberg Powerstone minaudière clutch to breathe new life into a vintage, 1970s sparkly red dress I bust out every damn holiday season (because it is quite fabulous and was only $8).

And, in my style dreams, you'll find this shearling and suede Jérôme Dreyfuss pouch tucked under my arm while wearing that Oak + Fort pantsuit above and running here for a cup of their super delicious house blend, #oakland #aroundthetown.


Pants getting a little predictable? It's ok, mine are too. So I'm attempting to break out of my comfort zone with these Acne Studios Murol corduroy cropped trousers and these embroidered, vintage Levi's by Bliss and Mischief. Both pairs were on my Matchesfashion wishlist, so when I saw them on sale, I pounced on them like a pissed off house cat.


Ok, what I love about these guys is - 40% off EVERYTHING and:

a) They keep me in basic v-neck and long sleeve t-shirts that are perfect for layering all year around - not to mention the shear volume of work out clothing I own from here, also...

b) They dabble with seasonal trends and keep their silhouettes simple enough to not distract from, but to update and pair seamlessly with your higher end, forever pieces (like the pants above).

Case in point, this cocoon coat and this jacket. Because apparently I'm obsessed with shearling.

Photo credit: OLD NAVY


With $50 off $150 or $15 off $75, they keep the barrier to entry low which is perfect if you're stocking up on littles from their lovely gift guide.


However, I've got my eye on these Hunter boots - El Nino is coming, fingers crossed - and this shirt because... The Boss. Nuff said.

Happy shopping, guys. We hope this helped you navigate Cyber Monday like the pro that you are.


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